Outsourcing is the process where a company uses a third
party to perform work that is normally performed in-house. Outsourcing can be
used for many different types of activities such as payroll, accounting, sales,
distribution or computer programming. In recent years, offshore outsourcing has
grown in popularity as companies have discovered that foreign labor is cheap,
efficient and the level of English proficiency adequate to facilitate business
transactions.
The most obvious benefit of outsourcing is that it can save
money. This is not necessarily the most important consideration. Often,
companies are stretched for resources and are forced to make strategic
decisions about where to best deploy human capital. The opportunity cost of
doing tasks that consume time can take focus away from core business
activities. Outsourcing can be used effectively to take charge of tasks that
detract from business performance.
Outsourcing can also be used effectively in instances where
a company is forced to consider hiring and training additional staff. The
downtime in selecting a candidate, grooming them for businesses processes and
turning them into productive workers is both time intensive and costly. This is
amplified in situations that require the additional purchase of equipment such
as computer workstations or expensive software. Outsourcing to a competent
company that can immediately commence producing the desired solution can be a
superior alternative.
In some markets, lead time to market can mean the difference
between establishing a competitive advantage or becoming a market laggard. This
is particularly evident in technology companies that require fast turn around
time on application development. Many fortune 500 companies in the US have
discovered that outsourcing programming services to companies in India can
produce a superior business outcome. This eliminates the need to establish
infrastructure, maintain staff and operate ongoing training and development
programs. This also frees up resources that can be deployed for growing other
important areas of the companies business.
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